Built for independent restaurant owners

Stop paying 30% to
delivery apps.

We build your restaurant's website, online ordering, and Google presence — so more orders come directly to you, not through apps that take 30% commission.

$0

commission per direct order

$0 / year

Potential savings

0%

your customer data

No commission, ever.

Every direct order through your website belongs to your restaurant without the 25-30% third-party delivery cut.

Your customers, not the app's.

Build direct customer relationships instead of leaving names, emails, and order history locked inside third-party platforms.

Proof every month.

See what came through direct channels, what improved, and what to focus on next.

The problem

Every order through DoorDash or Uber Eats costs you 25–30% in commission.

Third-party platforms can help with discovery, but repeat demand should not stay trapped in high-commission channels. Independent restaurants need a clearer way to bring customers back to their own ordering route.

Delivery app handoff with customer and phone

You pay 25-30% per order

High commissions can turn repeat demand into lower-margin revenue.

You don't own the customer

A guest can order again and again without becoming someone your restaurant can reach directly.

Your tools don't talk to each other

Websites, ordering links, Google, reviews, and customer lists often run as separate systems.

You can't see what's working

Operators need one clear monthly view of direct orders, customer capture, and what to improve next.

The solution

Ownroute builds you a website where customers order directly.

We handle the website, ordering path, Google presence, review workflow, and monthly reporting so your restaurant can move more repeat demand back to channels you own.

Smartphone showing a food ordering screen
Step 1

Get found

Improve your Google presence, reviews, and local discovery paths.

Step 2

Get the order

Send guests to a direct ordering website built for pickup, delivery, catering, and repeat orders.

Step 3

See the results

Get a simple monthly review of what came through direct channels and what to improve next.

Platform

Everything your direct-ordering system needs.

OWNROUTE combines the practical pieces independent restaurants need: a better ordering website, Google presence, reviews, customer capture, and monthly proof.

Managed

See what you're losing

Start with a free profit audit before committing to the program.

Commission review
Ordering gaps
First priority
Managed

Your own ordering website

A clear restaurant website that makes direct ordering easy to understand and act on.

Order path
Menu flow
Guest capture
Managed

Pickup, delivery, and catering

Give guests direct paths for the orders that matter most to your restaurant.

Pickup
Delivery
Catering
Managed

Show up on Google

Improve the local presence guests see before they choose where to order.

Search
Maps
Actions
Managed

Reviews, handled

Keep reputation work organized with review monitoring and operator-approved drafts.

Monitor
Draft
Approve
Managed

One report, every month

Review direct-order activity, Google signals, customer capture, and the next action plan.

Orders
Customers
Next step

How It Works

We launch your direct-ordering system, then keep improving it every month.

The first 90 days focus on setup, launch, and proof. After that, OWNROUTE continues helping your restaurant improve direct orders, customer capture, and monthly decision-making.

Cafe worker handing coffee cups on a pickup tray
Days 1–30

Build your direct-ordering system

We build your website, set up online ordering, launch Google Ads, and connect DoorDash Drive for direct delivery — no third-party app needed.

Days 31–60

Launch and drive your first direct orders

Your system goes live. We activate promotions, run ads, and hand QR cards to walk-in customers at the register.

Days 61–90

Improve what the data shows

We shift ad spend to what's working, move promotions toward repeat loyalty, and keep your Google presence growing.

Day 90 and beyond

Prove results and keep improving

We deliver a full 90-day review and continue as your monthly partner — improving direct orders every month.

Pricing

Simple pricing for restaurants ready to take back direct demand.

Start with a free audit so we can confirm whether the opportunity makes financial sense before recommending the managed program.

Managed plan

Managed Growth Program

Get a free profit audit

Pricing at a glance

Monthly management

$1,499 / month

One-time setup

$2,000

Service fee

$1.00 / direct online order

Ad budget

$500/month included in management fee

What’s included

Direct-ordering website and conversion pathway

Google Ads management ($500/month ad budget included)

$500/month Google Ads budget included

Review and reputation workflow

Offline-to-online customer capture strategy

Monthly reporting and next-action planning

90-day setup, launch, and proof phase

Yuta Takamatsu, founder of OWNROUTE

Yuta Takamatsu

Founder / Owner

Built by a restaurant operator who needed this himself.

I have spent over a decade running restaurants: hiring staff, training teams, managing locations, and watching delivery apps take 25-30% of every order while I never even learned who my customers were.

I tried fixing it myself. I tried agencies. Most either did not understand restaurants, or built something too complicated for a small team to actually use.

So I built OWNROUTE, the system I wish I had. Not a website builder. Not another app to log into.

A partner that handles the technical work, so independent restaurants can own their orders, their customers, and their profit without hiring a marketing team.

Monthly reporting

A monthly review your restaurant can actually act on.

OWNROUTE organizes the important signals from your direct-order route, Google presence, reviews, and customer capture so you know what to improve next.

Prepared summary

Monthly Review

Direct orders

What came through your own channels

Review the activity that moved through your website and direct ordering path.

Discovery

What guests saw before ordering

Look at Google presence, review activity, and the signals that influence local choice.

Next step

What to improve first

Turn the month into a simple action plan instead of another pile of disconnected reports.

Next actions

1

Increase direct orders this month

2

Improve your Google ranking in local search

3

Bring back customers who haven't ordered in 30 days

What we review

Direct-order flow
Google visibility
Review activity
Customer capture
Third-party dependency
Profit opportunity

Free audit

Get a free restaurant profit audit.

See where your restaurant may be losing direct orders, customer data, and margin, then decide what to improve first.

* Required fields

Your request goes directly to the OWNROUTE team.

FAQ

Questions restaurant operators usually ask first.

Who is OWNROUTE for?+

OWNROUTE is for independent restaurant owners and operators who want more orders to come through channels they own instead of relying only on third-party delivery apps.

Is OWNROUTE just a website builder?+

No. The website is one part of the system. OWNROUTE also supports online ordering paths, Google presence, review workflow, customer capture, and monthly reporting.

Do I need to stop using delivery apps?+

No. Delivery platforms can still support discovery. OWNROUTE helps move more repeat and high-intent demand back to your own ordering path.

How do you measure success?+

The monthly review looks at direct-order activity, customer capture, Google actions, review workflow, estimated savings opportunity, and the next action plan.

Does OWNROUTE replace my POS?+

No POS required. Ownroute works with Deliverect Direct, which routes orders through a tablet without needing a POS system. If you already have a POS, we can discuss integration options.

How much is the Google Ads budget, and is it included?+

$500/month Google Ads budget is included in the $1,499 fee. No hidden fees. Additional budget available on request.

What happens in the free audit?+

OWNROUTE reviews your current website, ordering path, Google presence, delivery app dependency, and customer capture gaps before recommending any paid program.